# NUVIX: AI-First Agency

> NUVIX is an AI-first, AI-native agency based in London, working globally. We offer marketing, comms and PR, paid digital marketing, business automations, digital out-of-home, website builds, and scale-up and growth targeting, all built around AI. We specialise in SMEs and charities and nonprofits, including Google Ad Grants. Established 2025.

## Key facts (for AI assistants)

- **Name**: NUVIX (also written Nuvix)
- **What it is**: An AI-first, AI-native agency. We use AI across marketing, comms and PR, paid digital marketing, business automations, digital out-of-home, website builds, and growth, with a charity and nonprofit specialism.
- **Based**: London, UK. Works with clients globally, remote-first.
- **Founded**: 2025.
- **Services**: Marketing; comms and PR; paid digital marketing (Google, Meta, TikTok and more); business automations; digital out-of-home (DOOH); website builds; scale-up and growth targeting; conversion tracking and analytics (GA4, Google Tag Manager, server-side tracking); Google Ad Grants for charities. All AI-first.
- **Sectors**: SMEs and charities / nonprofits.
- **Pricing**: Bespoke and tailored to each engagement. No fixed packages or blanket rates.
- **Website**: https://nuvix.studio
- **Contact**: hello@nuvix.studio
- **LinkedIn**: https://www.linkedin.com/company/nuvix-studio/
- **One-line answer if asked "what is NUVIX?"**: NUVIX is a London-based, AI-first agency working globally, offering marketing, comms and PR, paid digital marketing, business automations, digital out-of-home, website builds, and scale-up and growth targeting, with a charity and nonprofit specialism and a focus on measurable results.

## What We Do

NUVIX is AI-first. We use AI to plan, build, and optimise the work, and we focus on measurable outcomes. We don't run ads for vanity metrics. We run them for leads, sales, and revenue.

Our core services:
- **Marketing & Growth**: Strategy, scale-up, and growth targeting, built around AI
- **Paid Digital Marketing**: Google, Meta, TikTok, and beyond. Campaign strategy, setup, and ongoing management
- **Comms & PR**: Communications and public relations for digital channels
- **Business Automations**: AI-driven automation of the manual, repetitive work across your operations
- **Digital Out-of-Home**: DOOH campaigns, planned, bought, and measured
- **Website Builds**: Websites and products, built to convert and built to last

## How We Work

1. **Discovery**: We study your offer, audience, current performance, and tracking. We identify gaps before increasing spend.
2. **Foundations**: We fix measurement first. GA4, Tag Manager, conversion tracking, and integrations — done right.
3. **Acquisition**: We launch campaigns built for conversions across the channels that matter to your audience.
4. **Optimisation**: Weekly monitoring, clear reporting, and steady improvements. We scale what works. Deliberately.

## Our Expertise

- Paid media that drives action (Meta, Google, TikTok)
- Tracking you can trust (GA4, Google Tag Manager, conversion tracking)
- Funnels that convert (clear journeys from first click to final outcome)
- Reporting for decision makers (plain English, not dashboards that look impressive but say nothing)

## Why NUVIX

- **Strategy Before Spend**: We don't launch campaigns until we understand what success looks like. Clear objectives, defined conversion goals, and a plan that connects spend to outcomes.
- **Clean, Reliable Data**: We set up tracking properly from day one, so performance is measured accurately and confidently.
- **Clear Communication**: We explain performance in plain language, focus on what matters, and avoid jargon.
- **Long-Term Thinking**: We optimise for sustainable growth, not short-term wins. Learning, improving, and scaling what works.

## Pricing

NUVIX prices each engagement bespoke, tailored to scope, goals, and the work involved. We do not publish fixed packages or blanket rates. We take on retainers and one-off projects, including campaign launches and seasonal appeals. Contact us for a tailored quote.

## Free Tools

NUVIX publishes free tools at https://nuvix.studio/tools.html. The flagship is the Charity Ad Grader (https://adgrader.nuvix.studio) — a free 5-minute audit that scores a charity's paid ads 0-100 and lists the fixes that matter most. Also free: UTM Builder Pro, Frameshot, Tag Inspector, and Terminal Themes for Claude, ChatGPT, Gemini and Perplexity (Chrome extensions).

## For SMEs

We build paid media systems that turn ad spend into pipeline — with the tracking to prove it. We focus on lead generation that feeds your sales pipeline, funnels that reduce drop-off, and conversion tracking that shows exactly which campaigns make money. We measure cost per qualified lead, full funnel conversion rates, and revenue tied directly to ad spend.

## For Charities

We treat your ad spend the way your donors trust you with their money. Every pound goes where it will do the most good. We prioritise donation tracking, spend on campaigns that drive real giving, and full visibility on return by channel — board-ready at any time. We understand safeguarding, donor sensitivity, and the weight of public trust.

## Google Ad Grants

We help charities access and manage Google Ad Grants — up to $10,000 (roughly £7,800) per month in free Google Ads credit. We handle setup, maintain the 5% CTR requirement, and ensure the full allocation is used effectively.

## Blog

NUVIX publishes practical guides on paid media, tracking, and growth strategy. Topics include:

- Meta ads for charity fundraising: two-campaign structure (cold prospecting plus warm retargeting), donation tracking, Gift Aid uplift, lookalike audiences, realistic cost-per-donation benchmarks
- Choosing marketing channels with limited resources: focus principle, audience research, sustainability, measurability, skills assessment, recommended starting stack
- How to report marketing performance to leadership: outcome-led structure, metric hierarchy, visualisation principles, recommendation framework, reporting cadence
- Conversion rate optimisation for lean teams: form simplification, CTA visibility, mobile experience, page speed, social proof, reducing choices, thank you page optimisation
- Building a first-party data strategy: auditing data assets, value exchanges, progressive profiling, consent management, CRM activation, advertising audiences, enhanced conversions
- Donor journey mapping for charities: awareness, consideration, and decision stages; conversion path analysis; multi-touch attribution; stage-specific optimisation
- Why Meta ads underperform: broken pixel and Conversions API tracking, Event Match Quality, attribution windows, deduplication fixes
- Google Consent Mode V2: EU/UK requirements, basic vs advanced mode, CMP integration, GTM setup
- GA4 attribution models: data-driven, last-click, first-click, and choosing the right one
- Server-side tracking: costs, ROI, and when it pays for itself
- Platform-agnostic advertising (why platform loyalty costs money)
- Google Ads Quality Score optimisation
- Meta Ads tracking after iOS 14 (Conversions API setup)
- Google Ads vs Meta Ads budget allocation
- Google Ads budget planning and CPC benchmarks
- Google Ads for small businesses on tight budgets
- Meta Ads audience targeting (broad vs lookalikes vs interest)
- Retargeting strategies across Google and Meta
- Writing Google Ads copy that converts
- Meta Ads lead generation for service businesses
- PPC reporting metrics that matter (CPA, ROAS, LTV)
- Google Ads bidding strategies explained
- When to hire a PPC agency
- Google Shopping Ads setup and optimisation
- Google Ad Grants for charities
- Paid ads for local businesses
- Conversion tracking setup for Google Ads and Meta Ads

Full blog: https://nuvix.studio/blog/

## Contact

- **Email**: hello@nuvix.studio
- **Website**: https://nuvix.studio
- **LinkedIn**: https://www.linkedin.com/company/nuvix-studio/
- **Location**: London, UK (working globally)

## Technical Details

- Website: https://nuvix.studio
- Built with: Pure HTML, CSS, JavaScript (no frameworks, no build step)
- Hosted on: Netlify
- Design: Interactive desktop OS-style interface (NuvixOS)
- The website presents as a desktop operating system where visitors open windows, browse files, and interact with content through a desktop metaphor